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Axiata, Adknowledge Form Venture to Tap Asia’s Lucrative Digital Advertising as Ad Spending Rises, Viewership Pattern Changes

Axiata, Adknowledge Form Venture to Tap Asia’s Lucrative Digital Advertising as Ad Spending Rises, Viewership Pattern Changes

SINGAPORE, Jan. 18 (Korea Bizwire) – Adknowledge, Inc., a leading U.S.-based advertising technology company, has entered into a strategic alliance with Axiata Digital Advertising, a subsidiary of telecom giant Axiata Group Berhad (axiata.com), one of Asia’s largest telecommunications companies. The venture, Adknowledge Asia Pacific Pte Ltd. (adknowledgeasia.com), boosts Adknowledge’s expansion plans in the Asia Pacific [...]