Budweiser Archives | Be Korea-savvy

From Tsingtao to Harbin, Chinese Beer Takes Over Korea

SEOUL, Sept. 22 (Korea Bizwire) – Chinese beer is becoming popular in the Korean market. According industry officials, leading the way is Tsingtao, a beer that first appeared on Korean shores in 2000. Tsingtao’s roots trace back to 1903, when a brewery was established in Qingdao, China with German equipment and technology. It became the biggest [...]

“Made in Germany” Tops in Korean Import Beer Market

SEOUL, July 24 (Korea Bizwire) – The brand power of “Germany” is dominating not only South Korea’s luxury automobile market, but one of the nation’s most favorite liquor sectors: import beer. Just like the German national soccer team which managed to grab the championship of the 2014 Brazil World Cup in 24 years after the 1990 World Cup, German beer secured [...]