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CleverTap Mobile Marketing Solution is the First to Market to Make an Entry into Psychographic Segmentation, Powered by Machine Learning

CleverTap Mobile Marketing Solution is the First to Market to Make an Entry into Psychographic Segmentation, Powered by Machine Learning

SAN FRANCISCO, Jul. 4 (Korea Bizwire) — The leading mobile marketing platform, CleverTap, today announced its entry into the field of psychographic segmentation that sets a new standard for segmenting mobile app users. Psychographic segmentation is an industry-first machine learning capability that sits at the cornerstone of what CleverTap does – help growth marketers deliver [...]

CleverTap Enables Marketers to Optimize Customer Engagement with the Most Advanced Automated Segmentation Suite

CleverTap Enables Marketers to Optimize Customer Engagement with the Most Advanced Automated Segmentation Suite

SAN FRANCISCO, Jun. 12 (Korea Bizwire) — The leading mobile marketing platform, CleverTap, today announced their powerful suite of Discovery Tools, based on automated user segmentation. These tools enable mobile marketers to quickly unearth customer insights and accelerate ROI on their marketing strategies. CleverTap’s Discovery Tools are already being leveraged by enterprise customers to build [...]