experiences Archives | Be Korea-savvy

Furniture, Home Appliances Makers Vying to Create Customer Experience Online

SEOUL, Dec. 24 (Korea Bizwire) — Furniture and home appliances makers, for which consumers have struggled to decide if size and color match well until such items are placed in actual spaces, are vying to bring offline retail experiences online. Shinsegae Casa, a furniture brand of Shinsegae Department Store, unveiled an augmented reality (AR) service [...]

S. Koreans Spending More Time on Weekday Micro-experiences

SEOUL, Dec. 20 (Korea Bizwire) — With the introduction of a government mandated 52-hour workweek, South Koreans are increasingly going out to try out new experiences after work, which is seen as the onset of a new era of micro-leisure. Innocean Worldwide Inc., a local advertising agency, released a report on Thursday analyzing some 270,000 [...]