Mediaocean to Acquire Flashtalking, Adding Complementary Solutions to Power $200 Billion in Annualized Media Spend

NEW YORK, July 13 (Korea Bizwire) – Mediaocean, the mission-critical platform for omnichannel advertising, and Flashtalking, the leading independent ad management platform, announced today that they have entered into a definitive agreement in which Mediaocean will acquire Flashtalking. The combined entity will infuse Flashtalking’s best-in-class solutions for primary ad serving, creative personalization, identity management, and verification with [...]