COVID-19 Clears the Way for Advent of ‘Alpha Era’

SEOUL, Dec. 18 (Korea Bizwire) — The outbreak of the COVID-19 pandemic that swept across the globe in 2020 is expected to lead to the advent of the so-called ‘Alpha Era.’ South Korean advertising agency Innocean Worldwide Inc. said in its latest report that it identified four noteworthy trend categories – individual, organization, place and [...]