IFA 2022 Archives | Be Korea-savvy
LG Makes Splash with Dual-purpose Gadgets at IFA

LG Makes Splash with Dual-purpose Gadgets at IFA

BERLIN, Sept. 5 (Korea Bizwire) — Functional or purely aesthetic, LG Electronics Inc. showed off a series of interesting dual-purpose devices at the IFA tech fair. The most noticeable device that fulfills two different functions is an air purifier-cum-table, the PuriCare Objet Collection Aero Furniture. It is an air purifier that can be used as [...]

Samsung Aims to Popularize SmartThings

Samsung Aims to Popularize SmartThings

BERLIN, Sept. 2 (Korea Bizwire) — Samsung Electronics Co. will work toward popularizing its home automation platform this year, in a bid to help provide a connected and sustainable home life, its top executive has said. “For Samsung to grow together with the young generations, it should offer them sustainable experience, let alone technological innovations,” [...]

Samsung’s Keywords at IFA 2022: Connectivity and Sustainability

Samsung’s Keywords at IFA 2022: Connectivity and Sustainability

BERLIN, Sept. 1 (Korea Bizwire) — Samsung Electronics Co. said Thursday it will showcase its latest products and solutions designed to promote a smarter and eco-conscious life at a global consumer electronics show in Berlin. A wide variety of Samsung’s home appliances and personal devices, ranging from premium gaming monitors to its latest foldable smartphones, [...]

LG Looks to Lure Young Consumers with Styler for Sneakers, Bendable Gaming Monitor at IFA 2022

LG Looks to Lure Young Consumers with Styler for Sneakers, Bendable Gaming Monitor at IFA 2022

BERLIN, Sept. 1 (Korea Bizwire) — LG Electronics Inc. eyes to steal the hearts of young, tech-savvy consumers with its latest technological innovations at Europe’s largest consumer electronics show set to open in Berlin on Friday. The South Korean tech company will bring “unique” and “fun” home appliances that steam clean and store limited-edition sneakers. It [...]

Samsung to Showcase High-end Bespoke Home Appliances at IFA 2022

Samsung to Showcase High-end Bespoke Home Appliances at IFA 2022

SEOUL, Aug. 22 (Korea Bizwire) — Samsung Electronics Co. said Monday it will seek to expand its home appliance business in the European market by making its customizable, top-end line of products more widely available there. The South Korean tech and consumer electronics giant said it will display the latest Bespoke line of products at [...]