instant rice Archives | Be Korea-savvy

“Eating Alone” Diners Drive Growth of Onigiri-style Gimbap, Instant Rice

SEJONG, Jan. 25 (Korea Bizwire) — Rice consumption per capita may be on the decline, but data indicates that the popularity of instant rice, lunch boxes and onigiri-style samgak (triangle) gimbap is on the upswing thanks to the increasing proclivity for diners to eat unaccompanied. During the 2017 marketing year for rice announced by Statistics [...]

Single-Person Households Bring About Market Change

SEOUL, March 18 (Korea Bizwire) – The rapid increase in the number of single- person households is bringing about great change in consumer behavior. As a result, companies are changing tactics to meet the new market reality. According to a report from the Segye Ilbo, a Korean daily newspaper, the number of single-person households was [...]