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“PB” Private Brand Products Create Profits for Retailers, but Manufacturers Excluded

“PB” Private Brand Products Create Profits for Retailers, but Manufacturers Excluded

SEJONG, Aug. 16 (Korea Bizwire) – The increasing popularity of “PB Products” like E-mart’s “No Brand” goods is lining the pockets of retailers, but doing little to benefit manufacturers according to a report published by the Korea Development Institute (KDI). PB products (Private Brand) are a variety of consumer goods that are produced by manufacturers [...]