Miele Korea Appoints New Chief to Revive Flagging Premium Appliance Sales

SEOUL, Apr. 12 (Korea Bizwire) — Miele Korea, the South Korean subsidiary of the German premium home appliance brand, is struggling to maintain its footing, with operating profits plunging a staggering 83% last year compared to 2021. In a bid to douse the flames, the company has recruited Choi Moonsup, the former head of Mulberry Korea, [...]