Broadcasters, Publishers Drive Programmatic Direct Revenue Growth with Ooyala Pulse SSP
SANTA CLARA, CA, Sept. 10 (Korea Bizwire) – Ooyala, a Telstra subsidiary and a leading innovator in premium video publishing, analytics and monetization, revealed data demonstrating significant programmatic revenue growth across an array of broadcasters and publishers using its programmatic trading platform, Ooyala Pulse SSP. From the beginning of March 2015 through June 2015, a [...]