Study: Operator-Sponsored RCS Will Win Consumer Hearts and Brand Budgets
BRIDGEWATER, N.J., March 12 (Korea Bizwire) — The United States is a market primed for operator-sponsored, brand- targeted advanced messaging based on Rich Communications Services (RCS), according to focus group conversations conducted by Synchronoss (NASDAQ: SNCR). After bringing together dozens of U.S. consumers of all ages to discuss their mobile messaging habits, Synchronoss is able to [...]