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Platform Firms Adopt Super App Strategies to Expand Service Areas

Platform Firms Adopt Super App Strategies to Expand Service Areas

SEOUL, Aug. 9 (Korea Bizwire) — After gaining success on the basis of specific area-centered services, a string of apps are being transformed into so-called “super apps.” South Korea’s largest car-sharing and mobility service provider SOCAR Inc. is preparing to launch a super app that can offer all-in-one services covering not only car sharing but [...]