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“Tough Love,” P&G’s “Thank You, Mom” Campaign to Shine the Paralympics’ Moving Stories

“Tough Love,” P&G’s “Thank You, Mom” Campaign to Shine the Paralympics’ Moving Stories

TORONTO, March 8 (Korea Bizwire) – As the countdown to the start of the Sochi 2014 Paralympic Winter Games  begins, Worldwide Olympic Partner Procter & Gamble (PG) debuts  “Tough Love,” its first spot created specifically for the Paralympics to  continue to raise awareness for the event and the Paralympians who are  among the most inspiring athletes [...]