E-Commerce Platforms Join Luxury Battle for Korea’s ‘VVIP’ Shoppers

SEOUL, Oct. 6 (Korea Bizwire) — Once the exclusive domain of department stores, the competition to court South Korea’s most coveted “VVIP” customers — very, very important patrons with deep pockets and high loyalty — is heating up in the online retail world. E-commerce companies, traditionally focused on price-sensitive shoppers, are now introducing tiered membership [...]