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Clairol, Inventor of the At-Home Hair Color Category, Reinvents Itself for a New Generation of DIY Beauty Lovers

Clairol, Inventor of the At-Home Hair Color Category, Reinvents Itself for a New Generation of DIY Beauty Lovers

NEW YORK, March 23 (Korea Bizwire) – Clairol, the pioneer of at-home hair color, today announced a new global campaign, It’s So Me, featuring a collective of nine real women and creators, each bringing to life the Do-It-Yourself (DIY) expressive spirit of Clairol hair color. The first global campaign in more than five years, It’s So Me underscores the [...]