‘YOLO’ Tribe Uses Discounts, Coupons and Secondhand Marketplaces

SEOUL, Oct. 23 (Korea Bizwire) – Members of the ‘YOLO’ tribe, which refers to consumers with a tendency towards impulse buying, are found to be frequent users of coupons, discount deals and secondhand markets, a new report has claimed. According to a report from Innocean Worldwide based on an analysis of big data collected over the [...]