Samsung Galaxy Tops Brand Value Chart for 12th Consecutive Year | Be Korea-savvy

Samsung Galaxy Tops Brand Value Chart for 12th Consecutive Year


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SEOUL, Dec. 13 (Korea Bizwire)Samsung Electronics Co.’s smartphone brand Galaxy has been chosen as South Korea’s best brand for the 12th consecutive year, a survey showed Monday.

The Galaxy phone earned a brand index reading of 937.6 points out of a possible 1,000 points, according to the survey by Brandstock, a South Korean market research firm.

Despite a drop in global demand, Samsung’s share of the smartphone market for the third quarter this year jumped by 1.4 percentage points, reaching 21.8 percent.

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The Galaxy S22 Ultra smartphone was included on the Best Inventions 2022 list by U.S. weekly magazine Time.

Samsung’s latest flagship smartphone lineup — the Galaxy S22, Galaxy S22 Plus and Galaxy S22 Ultra — continue to receive praise in the overseas market.

Image Credit: Yonhap / photonews@koreabizwire.com

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