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Seoul Unveils ‘Soul Spots’ to Showcase K-Content Filming Locations

Seoul Unveils ‘Soul Spots’ to Showcase K-Content Filming Locations

SEOUL, Sept. 26 (Korea Bizwire) – In a novel approach to blend pop culture tourism with cutting-edge technology, the Seoul Metropolitan Government announced on September 25 the launch of ‘Soul Spots,’ an initiative that uses artificial intelligence to guide visitors through locations featured in popular Korean dramas, films, and music videos.  These ‘Soul Spots,’ named to [...]

Kakao Launches National Walking Challenge to Boost Eco-Tourism and Local Economies

Kakao Launches National Walking Challenge to Boost Eco-Tourism and Local Economies

SEOUL, Sept. 24 (Korea Bizwire) – In a bid to promote low-carbon travel and stimulate regional economies, tech giant Kakao announced on September 23 the launch of its “Around Korea Challenge” (unofficial translation) campaign. The initiative coincides with the completion of the Korea Trail, an ambitious project connecting the entire perimeter of the Korean Peninsula.  The [...]

Seoul’s Luxury Hotels Under Scrutiny for Misleading Pricing Practices

Seoul’s Luxury Hotels Under Scrutiny for Misleading Pricing Practices

SEOUL, Sept. 7 (Korea Bizwire) – A recent investigation by the Seoul Metropolitan Government has revealed that only a small fraction of the five-star hotels in the city transparently display all-inclusive room rates on their website homepages, raising concerns about widespread deceptive marketing practices in the luxury hospitality sector. The study, conducted from June 10 to [...]

Naver Maps Emerges as Essential Tool for Foreign Visitors to South Korea

Naver Maps Emerges as Essential Tool for Foreign Visitors to South Korea

SEOUL, Sept. 4 (Korea Bizwire) – As South Korea continues to see a surge in international visitors, Naver Maps, a homegrown navigation app, is rapidly becoming an indispensable tool for tourists navigating the country’s bustling cities and scenic landscapes. According to internal data released by Naver on September 1, the daily active users (DAU) of Naver [...]

Jeju Island’s Tourism Appeal Hits Record Low as Domestic Travelers Look Elsewhere

Jeju Island’s Tourism Appeal Hits Record Low as Domestic Travelers Look Elsewhere

JEJU, Aug. 29 (Korea Bizwire) – A recent survey has revealed that interest in traveling to Jeju Island, a popular South Korean tourist destination, hit an all-time low in July, marking a significant shift in domestic tourism trends.  Consumer Insight, a travel research firm, reported on August 28 that only 29% of respondents expressed interest in [...]

South Korea Launches Trail Campaign to Celebrate Completion of National Circuit

South Korea Launches Trail Campaign to Celebrate Completion of National Circuit

SEOUL, Aug. 22 (Korea Bizwire) –The Korea Tourism Organization (KTO) announced on August 21 that it will be running a “Korea Trail 4,500 km National Circuit Campaign” until November 30. This initiative marks the completion of the country’s ambitious project to create a continuous trail around the entire peninsula. The campaign celebrates the opening of [...]

As Heatwaves Drive Beachgoers to Gangwon, One Popular Surf Town Sees Decline

As Heatwaves Drive Beachgoers to Gangwon, One Popular Surf Town Sees Decline

YANGYANG, Aug. 21 (Korea Bizwire) – With sweltering temperatures persisting throughout the summer, beach resorts in Gangwon Province have seen a surge in visitors compared to previous years. However, the tourist hotspot of Yangyang County has experienced an unexpected decline, raising questions about changing travel patterns and local challenges. According to data released by Gangwon Province [...]