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Seoul Con 2023 Spotlights City as Global Beauty and Fashion Hub

Seoul Con 2023 Spotlights City as Global Beauty and Fashion Hub

SEOUL, Mar. 15 (Korea Bizwire) – In the heart of Seoul, the world’s foremost and largest gathering of digital influencers, Seoul Con 2023, has revealed a fascinating insight: when thinking of Seoul, ‘Beauty and Fashion’ dominate the imaginations of international influencers. This revelation comes from a comprehensive survey conducted by the Seoul Business Agency (SBA), which [...]

Luxury Corporate Car Registrations Plummet Following Introduction of “Lime Green” License Plates

Luxury Corporate Car Registrations Plummet Following Introduction of “Lime Green” License Plates

SEOUL, Mar. 14 (Korea Bizwire) – The introduction of a distinctive “lime green” license plate system for corporate vehicles earlier this year has led to a significant drop in the registration of high-end imported corporate cars in South Korea. The rush by companies to purchase these vehicles before the new regulations took effect also appears to [...]

Despite Declining Birth Rates, South Korea’s Premium Market for Children’s Products Thrives

Despite Declining Birth Rates, South Korea’s Premium Market for Children’s Products Thrives

SEOUL, Mar. 12 (Korea Bizwire) – In South Korea, a somewhat surprising economic trend is unfolding: despite the nation’s birth rates hitting new lows each year, the market for premium children’s products continues to expand. This growth is largely driven by the “ten pocket” trend, where up to ten family members are willing to open their [...]

K-pop Idols Face Backlash in Boycott Tied to Israel-Palestine Dispute

K-pop Idols Face Backlash in Boycott Tied to Israel-Palestine Dispute

SEOUL, Mar. 12 (Korea Bizwire) – As the conflict between Israel and Palestine persists, K-pop artists find themselves inadvertently embroiled in the fallout from a boycott movement targeting companies perceived as pro-Israel. Recently, online communities buzzed with criticism towards Le Sserafim’s Huh Yun-jin for her consumption of Starbucks coffee, considered a trigger for the backlash due [...]

In an Era of Soaring Prices, Consumers Tighten Belts and Adapt Spending Habits

In an Era of Soaring Prices, Consumers Tighten Belts and Adapt Spending Habits

SEOUL, Mar. 12 (Korea Bizwire) – Two years into the era of high inflation, elusive price increases led by fruits and vegetables such as apples, pears, and green onions continue to burden consumers. Following the hike in gasoline and the cost of eating out in previous years, the soaring prices of everyday food items have become [...]

Uses of Mobile Cash Cards on Sharp Rise Following QR-based Service

Uses of Mobile Cash Cards on Sharp Rise Following QR-based Service

SEOUL, Mar. 11 (Korea Bizwire) — Smartphone users have been increasingly expanding their use of mobile cash cards on the back of more diversified access to banking services, the central bank said Monday. According to the Bank of Korea, the daily use of mobile cash cards for deposits and withdrawals averaged 536 cases through February [...]

Netflix Faces Criticism for Inadequate Subtitles for Hearing-Impaired Viewers in South Korea

Netflix Faces Criticism for Inadequate Subtitles for Hearing-Impaired Viewers in South Korea

SEOUL, Mar. 9 (Korea Bizwire) – Netflix, the leading global online streaming service, is under scrutiny for its subpar foreign language subtitle service for hearing-impaired viewers in South Korea. A recent post on an online community titled “Don’t Hearing-Impaired People Deserve to Watch Netflix?” has sparked a conversation about the platform’s accessibility. The post included [...]

LG Uplus Ad Created by AI Wins Acclaim at Consumers’ Choice Awards

LG Uplus Ad Created by AI Wins Acclaim at Consumers’ Choice Awards

  SEOUL, Mar. 8 (Korea Bizwire) – LG Uplus has announced that its ‘Uth Youth Plan’ advertisement, the first in the industry to be crafted using artificial intelligence (AI)-generated content, has been awarded in the digital category at the 2024 Consumers’ Choice Best Ad awards. This innovative ad utilized LG Uplus’s proprietary AI technology, ‘ixi’, [...]

Samsung’s ‘Bespoke Rug’ Campaign Wins Top Honor at Consumers’ Choice Awards

Samsung’s ‘Bespoke Rug’ Campaign Wins Top Honor at Consumers’ Choice Awards

SEOUL, Mar. 7 (Korea Bizwire) –Samsung Electronics announced on March 7 that its innovative “Bespoke Rug” campaign for home appliances has been awarded the grand prize at the 2024 Consumers’ Choice Good Ad Awards hosted by the Korea Advertisers Association and the Korea National Council of Consumer Organizations. The Bespoke Rug campaign was designed to [...]

Surge in Pet Insurance Contracts Reflects Growing Number of Pet-Owning Households in South Korea

Surge in Pet Insurance Contracts Reflects Growing Number of Pet-Owning Households in South Korea

SEOUL, Mar. 7 (Korea Bizwire) – The trend of pet ownership in South Korea has surged to new heights, with a quarter of all households now boasting furry friends. This boom in pet adoption has had a remarkable ripple effect on the pet insurance industry, witnessing a substantial 50% increase in policies over the past year.  [...]