SEOUL, March 20 (Korea Bizwire) – Diesel cars are locked in a tight race with gasoline-powered models for a bigger slice of South Korea’s imported vehicle market as diesel cars increasingly lose favor with local motorists following “dieselgate” in 2015, data showed Monday.
According to the industry data, 8,058 imported gasoline cars were sold in January, compared with sales of 7,147 diesel vehicles. It marked the first time in four and a half years that sales of gasoline vehicles outpaced those of diesel models.
However, diesel cars reclaimed a bigger share in February with their shares reaching 8,020 units, compared with 6,688 gasoline models sold.
Gasoline cars had dominated the local imported car market until 2011, but the onslaught of German “clean” diesel cars turned the tide.
Diesel cars’ share of the imported vehicle market soared to 50 percent in 2012 from only 25 percent in 2010 before reaching a record high of 68.8 percent in 2015.
But the percentage fell to 58.7 last year in the wake of revelations in late 2015 that Volkswagen had been cheating in its diesel emissions tests. The scandal has led to a sales ban on 80 Volkswagen and its luxury Audi vehicle models here.
Amid the sales ban, other German carmakers Mercedes-Benz and BMW are dominating the local imported car market, with Mercedes-Benz E-class sedans gaining extreme popularity among local motorists.
Mercedes-Benz sold 5,534 cars here last month, a 46.1-percent on-year spike that also followed a 59.3-percent surge in the previous month, according to data from the Korea Automobile Importers and Distributors Association (KAIDA).
BMW saw its sales grow 9.8 percent on-year to 3,202 cars. Only 360 Audi cars were sold, down 63.4 percent from a year earlier, and no Volkswagen cars were sold, a sharp turnaround from 2,196 cars a year earlier.
Last month, the number of newly registered imported vehicles here came to 16,212, compared to 15,671 in the same month last year,
An industry source predicted the race for a bigger share of the local imported market to depend on the performances of best-selling models amid the dwindling popularity of diesel cars here.