babyboomer purchasing trend Archives | Be Korea-savvy
As Baby Boomers Streamline and Simplify, Compact Utility Vehicles and Small Premium Home Sales Skyrocket

As Baby Boomers Streamline and Simplify, Compact Utility Vehicles and Small Premium Home Sales Skyrocket

In the key baby boomer segment, ages 55 to 64, retail registrations of the Ford Escape are up 81 percent since 2009 – higher than overall industry growth Small utility vehicles are most popular with buyers in this age group; more than 46 percent of premium Ford Escape Titanium buyers are 56 or older, indicating [...]