Craze over Classics as Coronavirus Outbreak Lingers

SEOUL, April 3 (Korea Bizwire) — Amid the COVID-19 outbreak, marketing focusing on classics, or touching upon nostalgia in movies and literature is drawing attention. South Korean multiplex cinema chains are screening past blockbusters and classics, and these offerings have been well received by consumers so far. On CJ CGV’s reservation site on April 1, “Days [...]