content marketing Archives

Taboola Partners with Purplefriends, Bringing ROI-Driven Content Marketing to Highly-Connected Korean Market

BANGKOK, Thailand and SEOUL, South Korea, Nov. 2 (Korea Bizwire) — Taboola®, the world’s leading discovery platform, today announced an exclusive, media partnership with Purplefriends, a full-service marketing agency based in the Republic of Korea, and a member of Yello Digital Marketing (YDM), one of Asia’s leading digital marketing groups. The collaboration will expand on [...]

Millennials are 56 Percent More Likely to Discover Marketing Content on Social Networks

WAKEFIELD, Mass., Mar 20, 2014 (Korea Bizwire) – The average Millennial checks their smartphone 45 times a day, and is 56 percent more likely to discover brand content on social networks than via search engine or traditional email, according to a new study by SDL (SDL.L). The study was conducted as part of a new SDL [...]