SEOUL, Nov. 11 (Korea Bizwire) – Golden Blue, a homegrown whisky brand with low alcohol content and a cheap price tag, has beaten Diageo’s Windsor in the key market in Seoul for the first time in 16 years, industry officials said Friday. “Golden Blue Diamond”, a 17-year-old blended whisky, took up 41.4 percent of market [...]
SEOUL, July 6 (Korea Bizwire) – As low alcohol liquor gains popularity, whiskey, the byword of hard liquor, is becoming softer in Korea with new products featuring a low alcohol content. According to the liquor industry representatives on July 5, William Grant and Sons, producer of Glenfiddich, is expected to roll out a low-alcohol product [...]
SEOUL, April 27 (Korea Bizwire) – Popularity for low alcohol drinks is even affecting whiskey brands, which are launching low-alcohol whiskeys to respond to the new trend. According to a statement from industry representatives on April 26, in the first quarter, Lotte Liquor, which has ranked third for 19 years in terms of output levels, [...]