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Local Governments Turn Focus to Mascots

Local Governments Turn Focus to Mascots

SEOUL, Aug. 28 (Korea Bizwire) – South Korean local governments are focusing on developing and promoting their own mascots amid growing public interest in what are known locally as ‘characters’. Following in the footsteps of Hodori and Goomdori, successful South Korean mascots that enjoyed national recognition, representing the 1988 Summer Olympics and Daejeon Expo ’03, respectively, [...]