SEOUL, Apr. 8 (Korea Bizwire) – A novel category of dietary supplements combining liquid and pill formulations in one convenient package is rapidly gaining traction in South Korea, prompting pharmaceutical companies to ramp up sales and marketing efforts for the innovative “dual-format” products. The premium vitamin brand Enerthistle perfectshot from Daewoong Pharmaceutical crossed 3 million cumulative [...]
SEOUL, Feb. 17 (Korea Bizwire) — Among a variety of health supplements, vitamin supplements were named the top-selling item in South Korea. The state-run Korea Agro‑Fisheries & Food Trade Corp. (aT) conducted an online survey of 800 local consumers, 76 percent of whom (multiple answers possible) said that they had bought vitamin supplements in the [...]
SEOUL, Jan. 21 (Korea Bizwire) — The market for dietary supplements in South Korea has been expanding in recent years thanks to eye vitamins and probiotics. The Korea Health Supplements Association (KHSA), in a study of three-year data collected from 5,000 households, reported that the South Korean market for dietary supplements grew to 4.6 trillion [...]