Hormiga Archives | Be Korea-savvy
Luxury Bag-Maker Under Fire for ‘VIP Marketing’

Luxury Bag-Maker Under Fire for ‘VIP Marketing’

SEOUL, Oct. 28 (Korea Bizwire) – Korean high-end bag maker Hormiga is under fire for false marketing, promoting one of its ostrich leather handbags as if it had been worn by President Park Geun-hye, with an astronomical price tag of $14,000.  The company introduced the bag on its homepage with the description the handbag that [...]