South Korean IPTV Industry Leverages AI for Personalized Viewing Experiences

SEOUL, Dec. 25 (Korea Bizwire) – In response to a downward trend in traditional TV viewership, South Korea’s IPTV industry is shifting towards highly personalized Artificial Intelligence (AI)-driven services. One particularly notable strategy involves integrating content and shopping, allowing viewers to immediately purchase products featured on-screen. SK Broadband has transformed its existing B tv into [...]