The #1 Mexican import beer brand in the U.S.1 teams up with small business owners to honor Mexican American culture and foster an authentic Cinco de Mayo experience through its Modelo Mercado™ CHICAGO, April 26 (Korea Bizwire) – Modelo, the beer born in Mexico nearly 100 years ago, has launched their “Cinco Auténtico™” campaign, an effort to [...]
CHICAGO, March 1 (Korea Bizwire) — Modelo announced today the introduction of new product offerings, including expansions on their popular flavor-forward Cheladas and new test offerings such as a premium light beer, Modelo Oro. As the No. 2 beer brand in the U.S.1, Modelo Especial is bolstering its leadership in the high-end beverage category with [...]
CHICAGO, Feb. 3 (Korea Bizwire) — Modelo, the Official Beer of UFC, knows that UFC fans are as passionate as they come. To reward their Fighting Spirit, Modelo is providing unprecedented access and experiences to the sport they love. With the help of DraftKings Inc. (Nasdaq: DKNG), UFC enthusiasts will have a shot to compete [...]
CHICAGO, Jan. 3 (Korea Bizwire) — The final two teams are set and Modelo, the Official Beer Sponsor of the College Football Playoff (CFP), is celebrating the fighting spirt of college fans and game-changing plays by teaming up with Desmond Howard around the CFP National Championship. To celebrate 30 years since Howard’s 1991 punt return, Modelo is [...]
CHICAGO, Nov. 9 (Korea Bizwire) – Modelo, the beer brewed for those with The Fighting Spirit™, along with long-standing partner UFC®, the world’s premier mixed martial arts organization, and national housing nonprofit, Rebuilding Together, announced the completion of renovations to Cappy’s Boxing Gym located in the Central District of Seattle, Washington. Cappy’s Boxing Gym is the fourth [...]
CHICAGO , Oct. 26 (Korea Bizwire) — Modelo, the beer brewed for those with The Fighting Spirit™, is extending its partnership with legendary LA-based Mexican American artist and cultural icon, Mark Machado aka Mister Cartoon, to invite fans around the country to celebrate Día de los Muertos in style. To honor the tradition of Día [...]
CHICAGO, Oct. 5 (Korea Bizwire) — Continuing their gym revitalization efforts, Modelo, the beer brewed for those with The Fighting Spirit™, along with long-standing partner UFC®, the world’s premier mixed martial arts organization and leading nonprofit Rebuilding Together announce the completion of renovations to The Void Martial Arts located in the South Central neighborhood of Austin, [...]
CHICAGO, Sept. 30 (Korea Bizwire) — College football is back in full swing and Modelo, the beer brewed for those with The Fighting Spirit™, is rewarding passionate fans across the country with a brand-new offering. To ensure all fans have a cold beer for game day Saturdays, Modelo is unveiling the Unlockzie, a free beer [...]
VICTOR, N.Y. and CHICAGO, June 15 (Korea Bizwire) – Constellation Brands, Inc. (NYSE: STZ and STZ.B), a leading beverage alcohol company, in partnership with Modelo, the beer brewed for those with The Fighting Spirit™, announced today a collective $500,000 contribution to UnidosUS, the nation’s largest Latino civil rights and advocacy organization. The contribution will provide UnidosUS [...]
CHICAGO, April 29 (Korea Bizwire) — This Cinco de Mayo, Modelo is giving away $250,000 worth of beer, in the form of $10 gift cards, so fans can join in on a celebratory #SaludToCinco social toast on Wednesday, May 5 – a virtual “salud” to connect. Additionally, Modelo, the beer brewed with The Fighting Spirit™, [...]