SEOUL, Jul. 2 (Korea Bizwire) — SPC Group’s Paris Baguette, Korea’s French bakery brand, has opened a second store in France after gaining success with its first store, which opened in Paris in July of last year. The first store reaped operational profits soon after its opening, with its daily sales now 25 percent higher [...]
SEOUL, April 28 (Korea Bizwire) – SPC Group, which operates various franchises including Paris Baguette, Baskin Robbins and Dunkin Donuts, launched a mobile reward ad service called Happy Screen for its Happy Point subscribers on April 27. With the service, the subscribers who install the Happy Screen smartphone app and watch ads will get points that [...]
SEOUL, April 1 (Korea Bizwire) — Paris Baguette, the country’s biggest confectionery chain, said Wednesday it has opened its fifth branch in Manhattan, New York, as part of its attempts to target high-end customers and expand abroad. The 353.1-square-meter branch that functions as a cafe and bakery, located in the posh Upper West Side, is [...]