shopping apps Archives | Be Korea-savvy

Niche Fashion Platforms Proliferate amid Prolonged Pandemic

SEOUL, May 9 (Korea Bizwire) — Online shopping has become a new normal in everyday life amid the prolonged COVID-19 pandemic, with fashion platforms segmented by age group. Brandi, a well-known fashion ecommerce application for women, recently launched a new shopping app PLARE that specifically targets women in their 30s. The company pointed out that [...]

S. Korean Consumers Make Purchases Through Mobile Apps More than Twice a Week

SEOUL, Aug. 6 (Korea Bizwire) — A recent survey has found that South Korean consumers access mobile shopping applications more than four times a week and make actual purchases through them more than twice a week. Unlike male consumers who tend to buy as much as they need, women showed a tendency to buy more [...]