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Temu’s Rapid Growth in South Korea Challenges AliExpress’s Dominance

Temu’s Rapid Growth in South Korea Challenges AliExpress’s Dominance

SEOUL, Apr. 4 (Korea Bizwire) – In a striking surge of market dynamics, Temu, the Chinese shopping platform, saw its South Korean user base grow by over 40% last month, closely rivaling the more established AliExpress. According to analytics services WiseApp and Mobile Index, Temu’s user count in South Korea grew from 5.8 million in [...]

Temu Establishes South Korean Subsidiary, Expanding Its E-commerce Reach

Temu Establishes South Korean Subsidiary, Expanding Its E-commerce Reach

SEOUL, Apr. 3 (Korea Bizwire) – Following in the footsteps of AliExpress, another major Chinese e-commerce platform, Temu, announced on April 2 the establishment of its South Korean subsidiary. Named “Whaleco Korea LLC,” the new venture marks Temu’s strategic expansion into the South Korean market. The establishment of Whaleco Korea LLC on February 23rd was confirmed [...]

Low-Cost Retailers Expand Hiring as Major Chains Cut Payrolls

Low-Cost Retailers Expand Hiring as Major Chains Cut Payrolls

SEOUL, Mar. 27 (Korea Bizwire) – While giants like E-Mart are trimming their workforces, a clutch of discount retailers led by chains like Daiso and Chinese e-commerce platforms like AliExpress and Temu are aggressively hiring in South Korea. Their lure? Offering consumers unbeatable value for money on a wide range of merchandise.  According to figures released [...]

S. Korea to Enhance Monitoring of, Punishment for Illegality by Foreign Online Retailers

S. Korea to Enhance Monitoring of, Punishment for Illegality by Foreign Online Retailers

SEOUL, Mar. 13 (Korea Bizwire) — South Korea’s antitrust regulator said Wednesday it will strengthen the monitoring of unfair business acts by foreign platform operators and equally apply relevant domestic laws to them for swift and stern punishment for any illegalities. They are part of a set of measures presented by the Fair Trade Commission [...]

Chinese E-commerce Giants Accelerate Expansion in South Korea with Record-High User Growth

Chinese E-commerce Giants Accelerate Expansion in South Korea with Record-High User Growth

SEOUL, Mar. 7 (Korea Bizwire) – In a striking surge, Chinese e-commerce companies are rapidly expanding their foothold in the South Korean market, leveraging ultra-low pricing as their primary strategy. Data from application and retail analysis service WiseApp reveals that these platforms are witnessing unprecedented growth in user numbers.  As of last month, AliExpress, a leading [...]

Chinese E-commerce Platform Temu Under Fire for Aggressive Marketing in S. Korea

Chinese E-commerce Platform Temu Under Fire for Aggressive Marketing in S. Korea

SEOUL, Feb. 20 (Korea Bizwire) – Chinese online shopping platform Temu came under fire for its aggressive marketing tactics to lure customers in South Korea, industry sources said Tuesday. The direct purchase app, run by Chinese company PDD Holdings, has emerged as one of the popular shopping destinations for budget-conscious Korean consumers by giving away [...]

Chinese E-Commerce Giants Under Fire for Alleged Legal Violations in South Korea

Chinese E-Commerce Giants Under Fire for Alleged Legal Violations in South Korea

SEOUL, Feb. 19 (Korea Bizwire) – The aggressive entry of Chinese e-commerce companies into the South Korean market, leveraging ultra-low prices, has raised concerns over their compliance with local laws. Criticisms are mounting as these firms are accused of frequently making use of advertisements that violate regulations through mobile applications and other digital channels, and showing [...]

South Korea Ramps Up Response as Chinese E-Commerce Giants Make Inroads

South Korea Ramps Up Response as Chinese E-Commerce Giants Make Inroads

SEOUL, Feb. 16 (Korea Bizwire) – The rapid penetration of Chinese e-commerce platforms like AliExpress and Temu, known for their ultra-low-priced products, into the South Korean market has prompted the government to take action. Concerns are growing that the domestic market for everyday consumer goods, including household items and clothing, could become dominated by “Made in [...]

Concerns Arise Over “Hanbok Appropriation” Through Chinese Online Retailers AliExpress and Temu

Concerns Arise Over “Hanbok Appropriation” Through Chinese Online Retailers AliExpress and Temu

SEOUL, Feb. 7 (Korea Bizwire) – As Chinese online shopping platforms AliExpress and Temu gain a larger foothold in the South Korean market, concerns are being raised about China’s alleged “hanbok appropriation” through these platforms. As of February 6, AliExpress boasted approximately 6 million monthly Korean users, while Temu had around 4 million Korean users. The [...]

Coupang and LG H&H Resume Direct Rocket Delivery After Nearly Five-Year Conflict

Coupang and LG H&H Resume Direct Rocket Delivery After Nearly Five-Year Conflict

SEOUL, Jan. 13 (Korea Bizwire) –Coupang has re-established direct sales with LG Household & Health Care (LG H&H), nearly five years after the latter pulled its products from the Coupang platform following a dispute over pricing. This move comes with large manufacturers and distribution chains increasingly joining the anti-Coupang front, and Chinese shopping platforms like [...]