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Young South Koreans Abandon Luxury Brands for ‘Dupe’ Products as Travel Takes Priority

Young South Koreans Abandon Luxury Brands for ‘Dupe’ Products as Travel Takes Priority

SEOUL, Feb. 4 (Korea Bizwire) — The era of predawn queues for luxury goods appears to be waning among South Korea’s young consumers, who are increasingly turning to budget-friendly alternatives known as “dupes” — affordable replicas of high-end products. The term “dupe,” derived from “duplicate,” refers to cost-effective substitutes for luxury or premium items. According to [...]