$30K Ring the Prize in World’s Most Expensive Easter Egg Hunt | Be Korea-savvy

$30K Ring the Prize in World’s Most Expensive Easter Egg Hunt

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Uptown Diamond Launches Contest to Find Egg Worth Its Weight in Gold (image: BusinessWire)

Uptown Diamond Launches Contest to Find Egg Worth Its Weight in Gold (image: BusinessWire)

HOUSTON, April, 10, 2014 (Korea Bizwire)–A new gold standard for Easter egg hunts is hatching in Houston, but with a modern twist and a dazzling ending for one lucky winner.

Local jeweler and cutting house Uptown Diamond announced today its plans for a clue-driven Easter egg hunt with a prize valued at $30,000: a one-of-a-kind diamond ring designed by company founder Rick Antona.

The ring, housed in a 18K gold hinged egg also crafted by Antona, is fashioned with palladium and showcases a 1.29 carat oval diamond surrounded by 1.27 total carat weight round diamonds.

“So often, Easter is focused on children’s activities,” said Antona. “I wanted adults in Houston to have a chance to embrace their inner child and be a part of the action.” As a father of two, Antona is no stranger to yearly Easter egg hunts, but was inspired to create a fresh, grown-up take designed to reward one clever participant.

The World’s Most Expensive Easter Egg Hunt contest begins today. Participants will follow a series of clues posted on the Uptown Diamond Facebook page to guess the location of the golden egg hunt, to be held at 7 p.m. on Thursday, April 17.

Each participant who answers at least one clue correctly will have the opportunity to hunt for the golden egg and diamond ring. No purchase is necessary; complete details and contest rules can be found at www.uptowndiamond.com/official-rules/. Participants must visit www.facebook.com/uptowndiamondandjewelry to enter the contest.


Uptown Diamond, founded by Rick Antona, is located at 5151 San Felipe in the Galleria area. As Houston’s premier diamond and colored stone cutting house, Uptown Diamond is a custom purveyor of one-of-a-kind diamond jewelry. Uptown Diamond’s mission is to provide a unique custom diamond buying experience for each client. In addition to an onsite master designer, Uptown Diamond offers several points of reassurance in the purchasing process, including digitized jewelry renderings and an industry leading 3D wax prototype printer. Uptown Diamond educates its customers on every facet of the process of purchasing diamonds, colored stones and custom diamond jewelry, and provides a wide array of options and prices. For more information, please visit uptowndiamond.com.

Source: Uptown Diamond (via BusinessWire)

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