SEOUL, Nov.27 (Korea Bizwire) – A mobile phone manufacturer is preparing to launch a Kim Soo-hyun smartphone in the Chinese market.
According to industry watchers, ZUK mobile, an affiliate of Lenovo, will manufacture smartphones loaded with content related to the Korean Hallyu star Kim Soo-hyun, and sell them across the nation.
The ‘ZUK Kim Soo-hyun Star phone’ will be born through an agreement between Keyeast, the agent of Kim Soo-hyun, and K Star Phone, the company handling all rights for mobile content related to the actor.
Through sale by subscription, the product will be launched in the Chinese market by the end of the year or early next year.
By Lina Jang (linajang@koreabizwire.com)