Bakery Industry Looks to Subscription Business Model | Be Korea-savvy

Bakery Industry Looks to Subscription Business Model

Tous Les Jours

SEOUL, July 7 (Korea Bizwire) – Tous Les Jours, a South Korean bakery franchise, announced on Monday it will launch a monthly subscription service for its popular products, an industry first. The bakery is owned by CJ Foodville, a subsidiary of CJ Group.

As part of the monthly subscription service, a customer can enjoy a popular trio — premium bread, morning sets and coffee — at discounts of 50 to 80 percent via monthly subscription fees, but the customer will have to visit a store in person. Through big data analysis, Tous Les Jours selected these three items by making use of data on customer purchasing pattern.

coffee and bread

Nine directly managed stores will be part of a pilot project for this purpose, and Tous les Jours plans to expand the number of stores offering the monthly subscription services in the future. Customers who use the subscription service also get another benefit: a 5 percent discount for all bread sold by Tous Les Jours stores.


Image courtesy of Tous Les Jours/ Pikrepo / CJ Foodville /


One thought on “Bakery Industry Looks to Subscription Business Model

  1. kelvin

    I have always been a big fan of baking ever since I was little. My mom owns a little bakery where we bake all sorts of stuffs including meat pie, cakes sausage roll and mostly breads. am still into a lot of baking recently, and I have succeeded with baking a lot of different flour made snack and I had a lot of fun doing it. Being in a bakery makes me feel more alive because there I get to experience more than just every Baking. This content is containing information that you would find far more interesting than you think. With this link you can gain access to a splendid content and a nice site where you would find information that would be useful to you.


Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>