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Renault Korea Apologizes after YouTube Channel Accused of Showing nger-pinching Gesture Considered Misandry Symbol

Renault Korea Apologizes after YouTube Channel Accused of Showing nger-pinching Gesture Considered Misandry Symbol

SEOUL, Jul. 1 (Korea Bizwire) — Renault Korea Motors Co., the South Korean unit of French auto group Renault S.A., has apologized following an online backlash over purported misandry imagery contained in the company’s YouTube videos. On Saturday, Renault Korea blocked public access to videos that have been available on Renault Inside, one of its [...]

Hyundai Unveils Casper Electric, Aiming to Democratize Electric Vehicles

Hyundai Unveils Casper Electric, Aiming to Democratize Electric Vehicles

BUSAN, Jun. 26 (Korea Bizwire) –Hyundai Motor Company has lifted the veil on its Casper Electric vehicle at the Busan Mobility Show, presenting what it calls a new standard for electrification and reaffirming its commitment to a hydrogen-based ecosystem. The South Korean automaker announced on June 27 that it would participate in the show, running [...]

Kia Unveils Tasman Pickup Truck and Flagship EVs

Kia Unveils Tasman Pickup Truck and Flagship EVs

BUSAN, June 27 (Korea Bizwire) – Kia Corp., South Korea’s second-largest automaker, unveiled its highly anticipated new pickup truck model Thursday that sports an exterior wrap design inspired by Australia’s diverse landscape. Kia’s Tasman was unveiled for the first time at the 2024 Busan International Mobility Show. The name of the vehicle was derived from [...]

LG Group to Purchase First Cadillac Lyriq in South Korea, Solidifying Partnership with GM

LG Group to Purchase First Cadillac Lyriq in South Korea, Solidifying Partnership with GM

SEOUL, June 26 (Korea Bizwire) – In a move that underscores the strong partnership between LG Group and General Motors (GM), LG Chemical and LG Energy Solution are set to become the first buyers of the Cadillac Lyriq electric vehicle in South Korea. Industry sources revealed on June 25 that LG Chemical and LG Energy Solution [...]

LG Group to Purchase First Cadillac Lyriq in South Korea, Solidifying Partnership with GM

LG Group to Purchase First Cadillac Lyriq in South Korea, Solidifying Partnership with GM

SEOUL, June 26 (Korea Bizwire) – In a move that underscores the strong partnership between LG Group and General Motors (GM), LG Chemical and LG Energy Solution are set to become the first buyers of the Cadillac Lyriq electric vehicle in South Korea. Industry sources revealed on June 25 that LG Chemical and LG Energy Solution [...]

Renault Korea Revamps Strategy to Appeal to Younger Customers Ahead of New SUV Launch

Renault Korea Revamps Strategy to Appeal to Younger Customers Ahead of New SUV Launch

SEOUL, Jun. 25 (Korea Bizwire) – Renault Korea is overhauling its customer engagement and sales strategies in preparation for the launch of its new hybrid mid-size SUV, the Aurora 1.  According to Renault Korea on June 23, over 60% of visitors to the carmaker’s recently renovated flagship store Renault Seongsu are in their 20s and 30s. [...]