SEOUL, June 7 (Korea Bizwire) — South Korea’s home shopping industry, grappling with poor sales performance due to a decline in television viewership, is incorporating high-end digital technology to attract customers. CJ OnStyle replaced all four of its studios with a digital studio in February, aiming to enhance the customer viewing experience through interactive video [...]
SEOUL, June 5 (Korea Bizwire) — South Korean convenience store industry’s strategy to maximize offline sales by utilizing online platforms is gaining momentum. Convenience store chain CU placed a hangover relief jelly at its physical stores after the product gained popularity among young people when it was released on its mobile application Pocket CU in [...]
SEOUL, June 5 (Korea Bizwire) — South Korea’s offline retail industry is actively pursuing a breakthrough as a lifestyle platform amidst the continuous expansion of online commerce. Leading health and beauty (H&B) store operator CJ Olive Young recently introduced separate liquor sales counters at major outlets, including Gangnam and Euljiro in Seoul. Initially, CJ Olive [...]
SEOUL, May 31 (Korea Bizwire) — In the era of high inflation, convenience stores are striving to attract budget-conscious young consumers by introducing highly cost-effective private brand (PB) products. GS25, a convenience store chain, plans to offer its PB ice Americano and Americano, originally priced at approximately 2,000 won each (US$1.52), at a significantly discounted [...]
SEOUL, May 25 (Korea Bizwire) — After an on-site inspection of Fukushima’s contaminated water conducted by a team that excluded civilian experts, concerns have arisen regarding Japan’s push to resume seafood imports from Fukushima. The verification of the contaminated water is nearly impossible, making it highly likely that Japan’s next move will involve lifting the [...]
SEOUL, May 23 (Korea Bizwire) — The rivalry between Yonsei University and Korea University has extended to the shelves of CU outlets, with a new competition arising after the convenience store chain started selling baked goods featuring the names and logos of these universities. The rivalry between these two colleges, founded over 100 years ago, [...]
SEOUL, May 19 (Korea Bizwire) — Galleria Department Store announced on Thursday that it would open a unique popup store in its luxury hall, focusing on the concept of ‘tech’. Organized by Xorbis, a developer of digital exhibition and media technology, the popup store will offer visitors the opportunity to experience the Sketcher X robot, [...]
SEOUL, May 17 (Korea Bizwire) — As pop-up stores are gaining popularity among the “Generation MZ,” a Korean term referring to millennials and Generation Z, the South Korean food industry is coming up with similar marketing strategies to target the same generation. Pop-up stores are a great choice for viral marketing, industry analysts say, allowing [...]
SEOUL, May 10 (Korea Bizwire) — Bibigo Mandu, frozen dumpling products of CJ Cheiljedang Corp., has begun sales in Australia’s biggest supermarket chain Woolworths, the major South Korean food manufacturing company said Wednesday. Starting this month, three types of Bibigo Mandu products — vegetable version, kimchi version and prawn version — have been available at [...]
SEOUL, May 10 (Korea Bizwire) — Lotte Department Store has announced that it will open an experiential store at Lotte World Mall this Saturday in collaboration with the local sporting goods company Tennis Metro. Unlike traditional stores that focus mainly on product sales, this store will be located on the mall’s third floor and will [...]