SEOUL, May 17 (Korea Bizwire) — As pop-up stores are gaining popularity among the “Generation MZ,” a Korean term referring to millennials and Generation Z, the South Korean food industry is coming up with similar marketing strategies to target the same generation. Pop-up stores are a great choice for viral marketing, industry analysts say, allowing [...]
SEOUL, May 10 (Korea Bizwire) — Bibigo Mandu, frozen dumpling products of CJ Cheiljedang Corp., has begun sales in Australia’s biggest supermarket chain Woolworths, the major South Korean food manufacturing company said Wednesday. Starting this month, three types of Bibigo Mandu products — vegetable version, kimchi version and prawn version — have been available at [...]
SEOUL, May 10 (Korea Bizwire) — Lotte Department Store has announced that it will open an experiential store at Lotte World Mall this Saturday in collaboration with the local sporting goods company Tennis Metro. Unlike traditional stores that focus mainly on product sales, this store will be located on the mall’s third floor and will [...]
SEOUL, May 9 (Korea Bizwire) — The number of retailers selling products through digital marketplaces more than doubled over the past five years, data showed Tuesday, reflecting the growing popularity of online shopping. Some 543,000 businesses sold products via shopping platforms, such as Coupang and Naver in 2022, rising sharply from just 218,616 tallied in [...]
SEOUL, May 7 (Korea Bizwire) — South Korea’s imports of Japanese beer more than doubled on-year in the January-March period, data showed Sunday, marking the highest amount since Tokyo’s export curbs against the Asian neighbor in 2019. Japanese beer imports came to US$6.62 million in the first quarter, soaring from $2.66 million tallied a year [...]
SEOUL, May 5 (Korea Bizwire) — South Korean cosmetics manufacturers are bolstering their offensive in the North American market as sales in China and Japan have fallen sharply. LG Household & Health Care Ltd.’s North American sales for the first quarter of this year amounted to 136.1 billion won (US$102 million), an increase of 21.1 [...]
SEOUL, May 4 (Korea Bizwire) — South Korea’s home shopping industry is turning to digital technology to win back “Generation MZ” consumers, which includes both millennials and Generation Z. Lotte Homeshopping created a virtual model named Lucy, who achieved a 100 percent sales record as a show host since her debut. In a demonstration show [...]
SEOUL, May 3 (Korea Bizwire) — South Korea’s department store chains are going all-out to attract male consumers who have emerged as big spenders recently. Shinsegae Department Store’s Gangnam branch, which has the highest sales among domestic department stores, remodeled its men’s section at the end of last month to target the “MZ generation,” a [...]
SEOUL, May 1 (Korea Bizwire) — South Korea’s discount store chains are going all-out to attract customers through region-specific store strategies. Lotte Mart remodeled 22 of its 111 stores nationwide in this format and opened them on a gradual basis during the 2021-2022 period. For instance, many couples with young children reside around Cheongna International [...]
SEOUL, April 24 (Korea Bizwire) – South Korea’s whisky imports shot up nearly 80 percent in the first quarter of this year on the liquor’s surging popularity among young Koreans amid the coronavirus pandemic, data showed Monday. The volume of imported whisky came to 8,443 tons in the January-March period, up 78.2 percent from a [...]