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Archive by category Beauty & Fashion

Niche Fashion Platforms Proliferate amid Prolonged Pandemic

Niche Fashion Platforms Proliferate amid Prolonged Pandemic

SEOUL, May 9 (Korea Bizwire) — Online shopping has become a new normal in everyday life amid the prolonged COVID-19 pandemic, with fashion platforms segmented by age group. Brandi, a well-known fashion ecommerce application for women, recently launched a new shopping app PLARE that specifically targets women in their 30s. The company pointed out that [...]

Luxury Brands Show Oustanding Sales Performance Despite Price Hikes

Luxury Brands Show Oustanding Sales Performance Despite Price Hikes

SEOUL, April 22 (Korea Bizwire) — Overseas fashion and luxury brands including Louis Vuitton, Chanel, Hermes and others reported record earnings last year despite a series of price increases. Chanel Korea earned racked up 1.22 trillion won (US$987 million) in sales last year, up 31.6 percent from the previous year. The company earned 249 billion [...]

Fashion Platforms Go Beyond Clothes to Beauty and Lifestyle

Fashion Platforms Go Beyond Clothes to Beauty and Lifestyle

SEOUL, April 1 (Korea Bizwire) — Online shopping malls specializing in women’s fashion are going beyond fashion to tap into demand for beauty and lifestyle products. Zigzag, a fashion platform run by Kakao Style Corp., opened up a ‘beauty section’ on Friday where it sells beauty products. The ‘beauty section’ introduces more than 200 beauty [...]

Seoul Signs Deal with Parisian Trade Show Tranoi to Promote Korean Designers’ European Inroads

Seoul Signs Deal with Parisian Trade Show Tranoi to Promote Korean Designers’ European Inroads

SEOUL, March 23 (Korea Bizwire) — The Seoul city government on Wednesday signed an agreement with Tranoi, the official trade fair of Paris Fashion Week, to help South Korean designers expand to the European fashion market, officials said. Under the memorandum of understanding on the “nurturing of global fashion brands and development of the fashion [...]

Seoul Fashion Week to Become 1st Asian Fashion Week to be Introduced on YouTube Fashion Vertical

Seoul Fashion Week to Become 1st Asian Fashion Week to be Introduced on YouTube Fashion Vertical

SEOUL, March 14 (Korea Bizwire) — Seoul Fashion Week, set to kick off this week, will be introduced on the global streaming platform YouTube’s official fashion and beauty vertical for the first time as a fashion week event in Asia, the city government said Monday. The SFW, organized by the Seoul city government, is South [...]

Seoul City Unveils Virtual Influencer Candidates to Promote Dongdaemun Fashion District

Seoul City Unveils Virtual Influencer Candidates to Promote Dongdaemun Fashion District

SEOUL, March 11 (Korea Bizwire) — The Seoul city government on Friday unveiled three virtual influencer candidates for promotional ambassador of the capital’s central fashion district of Dongdaemun. The profiles of the candidates — Ha Ri-ra, Seo Hi and Mo I-da — are available on the city government’s online voting website, where a four-day public [...]