Consumer Insights & Behavior Archives | Page 2 of 59 | Be Korea-savvy

Archive by category Consumer Insights & Behavior

Tobacco Market Undergoes Rapid Shift as E-Cigarettes and Flavored Products Rise

Tobacco Market Undergoes Rapid Shift as E-Cigarettes and Flavored Products Rise

SEOUL, June 12 (Korea Bizwire) — South Korea’s tobacco market is undergoing a seismic shift, with traditional cigarettes giving way to e-cigarettes and flavored tobacco products that promise less smoke and odor — but are raising fresh public health concerns. A government-commissioned report released Thursday by the Korean Society for Smoking Cessation, titled “2024 In-Depth [...]

Foreign Investors Fuel Korean Stock Market Rally, Pushing Toward KOSPI 3,000

Foreign Investors Fuel Korean Stock Market Rally, Pushing Toward KOSPI 3,000

Seoul, June 10 (Korea Bizwire) — Foreign investors have poured nearly 4 trillion won into South Korea’s stock markets so far this month, igniting fresh optimism that the benchmark KOSPI index could break through the symbolic 3,000-point barrier in the coming weeks. According to financial data provider Yonhap Infomax, foreign investors have recorded net purchases of [...]

Dawn Delivery Services Rated Most Consumer-Friendly, Wedding Services Least

Dawn Delivery Services Rated Most Consumer-Friendly, Wedding Services Least

SEOUL, June 10 (Korea Bizwire) — South Korean consumers ranked the dawn delivery market as the most consumer-friendly, while wedding services received the lowest score in a nationwide survey released Tuesday by the Korea Consumer Agency. The findings are part of the agency’s “2024 Consumer Market Evaluation Index,” which assesses how consumer-oriented various markets are [...]

Majority of Korean Consumers Buy Eco-Friendly Produce, But High Prices Remain Barrier

Majority of Korean Consumers Buy Eco-Friendly Produce, But High Prices Remain Barrier

SEOUL, June 10 (Korea Bizwire) — A growing number of South Korean consumers are purchasing eco-friendly agricultural products, but high prices continue to hinder broader adoption, according to a government survey released Monday. The Ministry of Agriculture, Food and Rural Affairs reported that 76.8% of respondents said they had purchased eco-friendly produce at least once in [...]

Residential System Air Conditioner Market Booms Amid Remodeling Surge and Smart Home Demand

Residential System Air Conditioner Market Booms Amid Remodeling Surge and Smart Home Demand

SEOUL, June 9 (Korea Bizwire) — South Korea’s residential system air conditioner market is experiencing robust growth, driven by rising consumer demand for efficient space cooling and stylish home interiors, as well as a boom in home remodeling. According to industry data released on June 8, more than 80% of households moving into new apartments [...]

Korea’s Small Car Market Faces Historic Decline Amid Shift Toward Larger Vehicles

Korea’s Small Car Market Faces Historic Decline Amid Shift Toward Larger Vehicles

SEOUL, June 8 (Korea Bizwire) — South Korea’s compact car market, once buoyed by economic downturns, is now facing a dramatic collapse, with annual sales expected to fall below 70,000 units for the first time in over a decade. According to data released June 8 by market tracker CarIsYou Data Research Institute, mini car registrations [...]

Seoul Sees Yearlong Rise in Births and Marriages, Signaling Demographic Shift

Seoul Sees Yearlong Rise in Births and Marriages, Signaling Demographic Shift

SEOUL, June 8 (Korea Bizwire) — For the first time in years, Seoul has recorded a sustained increase in both births and marriages, signaling a potential turning point in the city’s demographic challenges. According to data released on June 8 by Statistics Korea and the Seoul Metropolitan Government, the number of births in March 2025 reached [...]

Retail Investors Rush Into Brokerage Stocks Amid Policy Hopes, but Analysts Urge Caution

Retail Investors Rush Into Brokerage Stocks Amid Policy Hopes, but Analysts Urge Caution

SEOUL, June 6 (Korea Bizwire) — South Korean brokerage stocks are soaring on renewed optimism over the new administration’s stock market revitalization agenda, fueling a dramatic uptick in leveraged retail investing. But analysts warn that selective, fundamentals-based investment is now essential as market differentiation is expected to intensify. According to data compiled by Yonhap Infomax, credit-based [...]

Samsung’s AI Photo Editing Tool Sees Usage Double Among Younger Users

Samsung’s AI Photo Editing Tool Sees Usage Double Among Younger Users

SEOUL, June 6 (Korea Bizwire) — Samsung Electronics reported on Thursday that usage of its AI-powered “Photo Assist” feature has more than doubled compared to last year, driven largely by the growing popularity of social media content creation among users in their teens and 30s. The data, drawn from Galaxy devices over the past three [...]

South Koreans Spent Nearly ₩83 Trillion on Fashion in One Year, With 50s Leading the Pack

South Koreans Spent Nearly ₩83 Trillion on Fashion in One Year, With 50s Leading the Pack

SEOUL, June 5 (Korea Bizwire) — South Koreans spent a staggering ₩82.9 trillion (approximately $61 billion) on fashion products over the past year, with casual wear topping the list and consumers in their 50s emerging as the most active spenders, according to a nationwide survey released Wednesday. The Korea Federation of Textile Industries reported that [...]