SEOUL, Jan. 5 (Korea Bizwire) – As the new year dawns, persisting high inflation continues to impact South Korea’s MZ generation (Millennials and Generation Z), prompting them to find various ways to tighten their belts. These younger generations are not only increasing their income through ‘side hustles’ or frugal financial planning but are also looking for [...]
SEOUL, Jan. 4 (Korea Bizwire) – Starbucks Korea has announced the opening of its first pet-friendly store in Guri, Gyeonggi Province, set to welcome customers on January 5. The Guri Galmae DT store, located in Galmae-dong, is the first Starbucks in the country to feature a designated space for customers to relax with their pets. In [...]
SEOUL, Jan. 4 (Korea Bizwire) – SK Telecom announced on January 4 the release of its new child-friendly LTE smartphone, the ‘ZEM Phone Pokémon Edition 2′. This device is tailored to the needs and safety of young users. The smartphone features a 5.8-inch high-definition (HD) Plus display and is equipped with a 3,350mAh battery. It [...]
SEOUL, Jan. 3 (Korea Bizwire) – Along Seoul’s ‘Yongridan-gil’, a stretch of road between Sinyongsan and Samgakji stations, an office worker referred to only as Kim (28) takes photos with friends against a backdrop of stores decorated in Japanese style. “You can’t tell if this is Seoul, Tokyo, or Osaka. People might think I’m in Japan [...]
SEOUL, Jan. 2 (Korea Bizwire) – A recent study has revealed that men constitute a staggering 80% of the user base of dating applications in South Korea. According to data from WiseApp, a service that analyzes app and retail trends, as of the end of December, the most installed dating apps in the country were Tinder [...]
SEOUL, Jan. 1 (Korea Bizwire) – In a new trend that underscores South Korea’s innovative storytelling, television dramas and webtoons are increasingly exploring themes of rebirth and regression, resonating deeply with audiences both domestically and internationally. One of the standout examples of this trend is the Tving original series “Lee Jae, I’m Dying Soon”. This narrative [...]
SEOUL, Dec. 29 (Korea Bizwire) – LG Household & Health Care announced on Thursday its participation in CES 2024 in Las Vegas, showcasing its innovative beauty tech device, IMPRINTU. Set to unveil groundbreaking images generated by artificial intelligence (AI), IMPRINTU will make its North American debut during the four-day CES event starting January 9. IMPRINTU is [...]
SEOUL, Dec. 28 (Korea Bizwire) – In the face of persistent high inflation and interest rates, South Korean consumers have been navigating the economic landscape with markedly polarized spending habits. This trend, underscored by recent studies from Lotte Home Shopping and WiseApp, reveals a complex interplay of ‘value-seeking consumption’ and ‘revenge spending’, shaping the country’s retail [...]
SEOUL, Dec. 28 (Korea Bizwire) – In the rapidly evolving landscape of digital marketing, the KPR Digital Communication Research Institute, a subsidiary of KPR, one of the largest public relations companies in Korea, unveiled its top 10 digital marketing communication trends for 2024. These trends, revealed on December 27, are set to redefine the way businesses [...]
SEOUL, Dec. 27 (Korea Bizwire) – With high prices prompting consumers to cut back on clothing purchases, SPA (Specialty store retailer of Private label Apparel) brands, known for their cost-effectiveness and integrated manufacturing and distribution, are gaining popularity in South Korea. According to retail giant E-Land, SPA brand SPAO is projected to reach sales of 480 [...]