SEOUL, Oct. 4 (Korea Bizwire) – Coupang, the South Korean e-commerce giant, has seen an increase in its user base despite raising its membership fees. This development challenges predictions of a mass exodus from the platform and underscores the company’s strong market position in a fiercely competitive landscape. According to data from WiseApp, Coupang’s monthly active [...]
SEOUL, Oct. 3 (Korea Bizwire) – South Korean consumers are spending close to 500,000 won per year on subscription services, according to a new report released on October 2. The “Subscription Wars 2024″ report, presented by the British subscription bundling and payment company Bango at the M360 APAC conference in Seoul, reveals that South Korean consumers [...]
SEOUL, Sept. 30 (Korea Bizwire) – A majority of South Koreans are willing to cut their annual consumption by 15% or more to combat global warming, according to a recent international survey that highlights the country’s growing environmental consciousness. The Korea Institute for Health and Social Affairs released a report comparing climate change perceptions across 10 [...]
SEOUL, Sept. 25 (Korea Bizwire) — South Korea’s consumer sentiment slipped for a second straight month in September due to a delay in the recovery of domestic demand, a central bank poll showed Wednesday. The composite consumer sentiment index stood at 100 this month, down from the previous month’s 100.8, according to the survey conducted [...]
SEOUL, Sept. 25 (Korea Bizwire) – A recent survey of divorced individuals in South Korea has shed light on the complexities of remarriage, particularly the role physical appearance plays in initial meetings between potential partners. The survey, conducted jointly by ONLYou, a remarriage-focused matchmaking company, and Bien Aller, a marriage information service, polled 516 divorced men [...]
SEOUL, Sept. 23 (Korea Bizwire) – The 13th Seoul Record Fair, which opened on September 21 at the Oil Tank Culture Park in Mapo-gu, Seoul, has grown into a full-fledged festival, boasting its largest scale to date in terms of space utilization since its inception in 2011. This year’s event, adopting the slogan “The Biggest Record [...]
SEOUL, Sept. 21 (Korea Bizwire) – A recent survey has revealed that one in five South Korean adults believes the government’s decision to designate October 1st, Armed Forces Day, as a temporary public holiday is inappropriate. Polling firm PMI announced on September 20 that it had surveyed 3,000 South Koreans aged 20-69 about their thoughts on [...]
SEOUL, Sept. 20 (Korea Bizwire) – In a bid to strengthen consumer connections and maximize brand experiences, South Korea’s advertising industry is increasingly turning to experiential marketing strategies. This approach, which goes beyond simply promoting products or services, allows consumers to actively participate and engage with brands, effectively building stronger emotional bonds. One recent example of [...]
SEOUL, Sept. 19 (Korea Bizwire) – The rapid growth of coworking spaces in Seoul, which surged during the COVID-19 pandemic, is now showing signs of deceleration. This shift is attributed to a decline in demand from the startup sector and the recent bankruptcy of WeWork, the pioneer of the coworking model. According to a report released [...]
SEOUL, Sept. 18 (Korea Bizwire) – As the global electric vehicle (EV) market navigates through a temporary dip in demand, South Korean automakers and financial institutions are introducing innovative products to spark consumer interest. These offerings, centered around guaranteeing the residual value of EV batteries, are reshaping the future of EV ownership. At the heart of [...]