HeyWire Business Launches Business Messenger, The Only “Do It Yourself” App, Creating a New Category of Workplace Messaging

Instantly text with customers and co-workers using your office number;
First app to integrate with Cisco Jabber for Windows (image: HeyWire Business)

CAMBRIDGE, Mass. June 19, 2014 (Korea Bizwire)–HeyWire Business, the leading enterprise mobile messaging company, today announced the launch of Business Messenger by HeyWire, the only self-serve app available designed to meet the messaging needs of today’s business professionals. Covering the industry’s broadest range of platforms, devices and enterprise applications, HeyWire Business empowers users to send texts that come from their office phone number, providing a true “one number” business identity for voice and text alike.

Versions of the app for smartphones and tablets are available for download in the iTunes and Google Play app stores. The family of apps also includes versions for Mac and Windows desktops, as well as the first business messaging app that integrates with Cisco’s Jabber enterprise collaboration solution. HeyWire plans to soon announce additional integrations with leading enterprise applications in use by sales and customer service professionals.

Unlike current business messaging services that limit communications only between co-workers, Business Messenger lets people message easily with both internal colleagues and external contacts. Professionals can now receive and send messages with anyone–including customers, partners, prospects and colleagues—without the need for recipients to download special software or use similar devices. Users simply install the app and register with their office phone number —allowing them to separate their business communications from personal messaging and providing privacy for people who don’t want to hand out their personal number for business.

Business Messenger is built on the same cloud platform powering the successful HeyWire texting app, which handles half a billion messages each month, and with apps that have garnered 4.5 star ratings from more than 130,000 reviews; as well as white-labeled enterprise solutions offered through leading business telecommunications providers. The company was also recently recognized with the 2014 “PwC Promise Award” from the Massachusetts Innovation and Technology Exchange (MITX), which recognizes companies “whose innovative technology solutions show promise to make a significant business impact.”

Mobile business messaging is already happening among a majority of today’s business people—recent research from HeyWire Business showed that while 67 percent of professionals are using text messaging as an element of their business communications, 62 percent want the ability to keep their work-related messages separate from personal ones.

The new app from HeyWire Business brings a number of convenient, e-mail-like features to business mobile messaging, including:

Co-worker directory: All colleagues are automatically added to the app directory, much like an internal e-mail roster.
Records Archive: All messages are encrypted and can be optionally stored according to each company’s specific corporate retention policies.
Twitter Feeds: Provides real-time notifications of selected Tweets you don’t want to miss, like your customers’ or competitors’ news.
Auto–Reply: Allows the user to set a customizable auto-reply to let colleagues know when you are unavailable.

Custom Ringtones: Provide the ability to quickly and audibly identify who’s texting you.

“Mobile messaging is by no means a new medium for business—its power and immediacy have made it a critical element in the communications mix used by a majority of business people today. Now the time has come to deliver an open messaging service purpose-built for business, that can be activated by anyone themselves, rich with features and cross-platform capabilities that increase collaboration and efficiency,” said Meredith Flynn-Ripley, CEO of HeyWire Business. “Our Business Messenger family of apps is fulfilling the long-awaited promise of Unified Communications for business messaging and opens up new levels of collaboration.”

Business Messenger allows users to send and receive unlimited text messages with anyone in the US and Canada for free during an initial 60-day trial period; the app will always remain free for co-worker messaging with premium upgrade features.

About HeyWire Business

HeyWire Business is the leading enterprise mobile messaging company that delivers mobile-first business communications and customer support. The company is a pioneer in bringing cloud texting to business landlines and customer support 1-800 numbers, connecting businesses and professionals securely and reliably with anyone in their business world – inside and outside the enterprise. Channel Partnerships with leading business technology providers extend HeyWire Business’ reach to more than 25 million business people and major call centers, on a cloud platform that handles over half a billion messages per month. HeyWire Business was recently recognized with the “PwC Promise Award” for “companies whose innovative technology solutions show promise to make a significant business impact.”

Source: HeyWire Business (via BusinessWire)