CJ O Shopping foresaw that demand for shopping based on compensation sentiment will continue following the holiday. (image: Korea Bizwire)
SEOUL, Jan. 29 (Korea Bizwire) – During the Lunar New Year holiday, consumers focused on products for themselves and invested in themselves.
CJ O Shopping Co., a South Korean cable home shopping channel, analyzed sales during the Lunar New Year holiday from January 24 to 27.
The results showed that the amount of orders for foreign and the U.S. goods including cosmetics and beauty devices increased 27 percent from four days before the holiday, between January 20 and 23.
The number of health-related food orders for dieting purposes also increased by 20 percent.
In addition, household appliance packages such as dryers, steamers and washing machines, as well as rental medical devices such as joint therapy devices and spine heaters also gained popularity, while expensive package tour packages also sold well.
CJ O Shopping foresaw that demand for shopping based on compensation sentiment will continue following the holiday.
Ashley Song (ashley@koreabizwire.com)
