anti-smoking campaign Archives | Be Korea-savvy
Anti-smoking Campaign Lacking Results Despite Big Budget Spending

Anti-smoking Campaign Lacking Results Despite Big Budget Spending

SEOUL, Aug. 25 (Korea Bizwire) — The government’s anti-smoking campaign, funded partly by increased revenue from a cigarette price hike, has not been effective, officials said Friday. Monthly cigarette sales in January 2015, when the price of cigarettes was raised 80 percent from 2,500 won (US$2.21) to 4,500 won, were 295 million packs. Currently, monthly [...]

Smoking Ads Will Be More “in Your Face”

Smoking Ads Will Be More “in Your Face”

SEOUL, Korea, April 15, 2014 (Korea Bizwire) – While delightful background music is playing, disturbing images of decayed human body parts are flashed with a caption saying “Every cigarette is doing you damage.” This is the content of an anti-smoking advertisement made by the government of Australia. In order to convey a powerful message, the [...]