SEOUL, Oct. 11 (Korea Bizwire) — BAT Rothmans, the Korean arm of British American Tobacco, claimed Tuesday its tobacco heating device glo can reduce health risks of traditional cigarettes in a move to convince lawmakers and the public to ease regulations on e-cigarettes. Glo is a tobacco heating product brand produced by British American Tobacco [...]
SEOUL, Aug. 13 (Korea Bizwire) – British American Tobacco (BAT) Korea on Tuesday launched a new hybrid e-cigarette product to capture a share of the growing “potentially less risk” toxic tobacco market and expand its presence in the country. BAT Korea chose South Korea as the first market to promote its glo sens product, a combination [...]
CHEONGJU, Jan. 5 (Korea Bizwire) — What on the surface appears to be good news actually has municipal governments worried. Last year, tobacco consumption tax revenues declined considerably, which may be interpreted by some as a sign of a healthier public who, deterred by a government-ordered price hike of around 80 percent, are willing to [...]
SEOUL, Nov. 7 (Korea Bizwire) – South Korean tobacco firm KT&G has thrown its hat into the HNB (heat-not-burn) tobacco product market with the release of “Lil”, unsettling market incumbents Philip Morris Korea and BAT Korea. A HNB tobacco product consists of an electronic device that, as its name suggests, heats tobacco sticks instead of [...]
SEOUL, Feb. 8 (Korea Bizwire) — Bolstered by its rising market share, British American Tobacco (BAT) Korea, is showcasing another marketing tactic: a compact cigarette pack at an ‘affordable’ price. BAT Korea announced on February 6 that it would launch a limited edition called Dunhill Pocket Pack, a 14-cigarette pack for 3,000 won (US$ 2.75). Although [...]
SEOUL, Sep. 15 (Korea Bizwire) – The first trial in a 53.7-billion-won lawsuit raised by the National Health Insurance Corporation against major tobacco companies was held in the afternoon of September 12 at the Seoul Central District Court. The defendants in the court were KT&G, Philip Morris Korea and BAT Korea. Chung Mi-hwa, the lead attorney [...]