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Coffee Franchise Named After Australian Barista Thrives in South Korea

Coffee Franchise Named After Australian Barista Thrives in South Korea

SEOUL, June 5 (Korea Bizwire) – Paul Bassett – a coffee franchise named after an Australian barista – has just celebrated the opening of its 80th coffeehouse in South Korea. Operated by M’s Seed, a Maeil Holdings affiliate, the franchise was launched in September 2009 introducing “specialty coffee,” a concept that was unfamiliar to locals [...]