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Department Store Cultural Centers Adjust Course Offerings in Reponse to Pandemic

Department Store Cultural Centers Adjust Course Offerings in Reponse to Pandemic

SEOUL, April 28 (Korea Bizwire) — As the coronavirus pandemic continues to rage on, various education courses offered at department store chain’s cultural centers are changing. Shinsegae Department Store’s cultural center, Shinsegae Academy, plans to increase the number of one-on-one classes and other miniature courses by 20 percent this June. In response to the pandemic, [...]

Department Stores Move Heaven and Earth to Source Good Products

Department Stores Move Heaven and Earth to Source Good Products

SEOUL, April 28 (Korea Bizwire) — Buyers from major department stores are moving heaven and earth to procure better products, as many of small and medium-sized enterprises which were once standing cap in hand to ask department stores to sell their products are now shifting focus towards e-commerce platforms. A Hyundai Department Store buyer recently [...]

Department Stores Scramble to Open Galleries

Department Stores Scramble to Open Galleries

SEOUL, March 22 (Korea Bizwire) — Department store chains are becoming a more likely place to find famous artworks and masterpieces than galleries as they scramble to compete with online shopping malls by offering exclusive offline programs that cannot be provided online. ALT. 1, a 1160-square-meter exhibition hall, was set up last month on the [...]

Department Store Cosmetics Sales Rebound After Restrictions on Sample Use Lifted

Department Store Cosmetics Sales Rebound After Restrictions on Sample Use Lifted

SEOUL, March 3 (Korea Bizwire) — South Korea’s department stores have seen a spike in sales of cosmetics after the government lifted restrictions on the use of samples. To comply with the government’s infection-control measures, department stores stopped the use of samples within outlets from December 24 last year. Such restrictions, however, were lifted on [...]

Department Stores See Jump in Perfume Sales Despite Shrinking Cosmetics Market

Department Stores See Jump in Perfume Sales Despite Shrinking Cosmetics Market

SEOUL, Feb. 9 (Korea Bizwire) — Perfume sales in South Korea have gone up despite the suspension of perfume testing at department stores. Last December, South Korean retailers suspended all practices of testing cosmetic samples at offline vendors in accordance with government regulations, which has led to a plunge in cosmetics sales at department stores. [...]

Department Stores Tap into Customer ‘Sensibility’ for Sales Promotion

Department Stores Tap into Customer ‘Sensibility’ for Sales Promotion

SEOUL, Feb. 4 (Korea Bizwire) — Department stores are going beyond showcasing and discount promotions to tap into the ‘sensibility’ of customers to promote items online. Shinsegae Department Store added a ‘lifestyle content’ section on its mobile app last October, which introduces movies, books, and merchandise that best represent the current month or season. On [...]

Department Stores Transform Outlets from Shopping Centers to Culture Spaces

Department Stores Transform Outlets from Shopping Centers to Culture Spaces

SEOUL, Nov. 19 (Korea Bizwire) — South Korean department stores are on track to transform their outlets from simple shopping centers into culture spaces. Lotte Department Store, for example, started setting up experience-focused cultural facilities within its outlets across the country last year. The company’s flagship store in Jamsil, southern Seoul, is running a cultural [...]

Department Stores Renovate Outlets Targeting Young Customers

Department Stores Renovate Outlets Targeting Young Customers

SEOUL, Oct. 4 (Korea Bizwire) — Major local department stores have renovated their outlets in bustling areas and realigned sales sections in an effort to attract a new clan of young customers amid faltering sales hit by the new coronavirus outbreak, industry sources said Sunday. Industry leader Lotte Department Store and its main rivals Shinsegae [...]