SEOUL, May 16 (Korea Bizwire) — Home appliance and furniture makers are transitioning their focus to offline stores after enjoying an unexpected surge in sales over the past two years during the pandemic era, introducing new marketing strategies that focus on “experiential stores.” The country’s top massage chair maker Bodyfriend began to place artworks in [...]
SEOUL, March 30 (Korea Bizwire) — South Korean furniture manufacturers are opening up ‘experiential model houses’ to boost offline demand. Hyundai Livart Furniture Co. opened up a flagship model house for the company’s total interior brand ‘Livart Home-terior’ in Gangnam, Seoul. The ‘Livart Home-terior’ service offers a one-stop solution for the interior design of kitchens, [...]
SEOUL, Jan. 12 (Korea Bizwire) — Furniture sales last year exceeded 10 trillion won (US$9 billion) as a result of the coronavirus pandemic forcing people to spend more time indoors and a growing interest in interior design. Statistics Korea and furniture makers reported retail sales of 9.24 trillion won between January and November of last [...]
SEOUL, July 20 (Korea Bizwire) — The changing patterns of daily life and economic measures that have accompanied the onset of the coronavirus pandemic have resulted in higher sales of cars, home appliances and furniture this year. The Korea Insurance Research Institute reported Sunday that car purchases in April and May were up 20.8 percent [...]
SEOUL, Dec. 2 (Korea Bizwire) — As more people are spending time at home following the introduction of a government-mandated 52-hour workweek, an increasing number of South Korean women are building their own furniture and redecorating or renovating their homes with professional equipment. The recent trend is reportedly led by the increasing number of one-person [...]
SEOUL, Sept. 23 (Korea Bizwire) — The furniture industry is stepping up its online business. Through online markets, furniture manufacturers are able to introduce a variety of products without the limitations of space, and are in turn benefiting from lower operating costs. A notable change was made by Swedish furniture giant IKEA, which entered the [...]
SEOUL, Aug. 21 (Korea Bizwire) — As the use of eco-friendly wood in timber houses and interior designs has increased recently, attention is being paid as to whether phytoncides are being emitted from the processed wood. The Korea Forest Research Institute (KFRI), an affiliated organization of with the Korea Forest Service, analyzed volatile substances that [...]
SEOUL, May 7 (Korea Bizwire) — Home furnishing is becoming a popular trend in South Korea, and an increasing number of furniture makers are trying to meet the change in demand by introducing less durable, but more affordable products. Consumers, who used to purchase expensive but durable furniture for long-term use, are now turning to [...]
GWANGMYEONG, South Korea, Dec. 15 (Korea Bizwire) – December 18 will mark the second anniversary of IKEA’s launch in the Korean market. According to the company, its Korean operations have been a success so far. Annual turnover for the 2016 fiscal year (September 2015 – August 2016) was 345 billion won ($292.3 million), while this [...]
SEOUL, Nov. 10 (Korea Bizwire) – Leading furniture makers in South Korea are seeking ways to tap into the overseas market to find new growth engines beyond the saturated domestic market amid sluggish consumption, industry officials said Thursday. Major furniture markers have generated most of their revenue from the domestic market, but they have been [...]